Boyanov & Co. is ‘recommended for any IP-related activity in Bulgaria’ due to their ‘smart and efficient’ team, that is regularly instructed in trademark, design, patent and copyright infringement cases, including in opposition, cancellation and enforcement proceedings. The team is also a popular choice for non-contentious work, including patent portfolio management advice and the drafting of IP-related agreements and is active in a plethora of industry sectors, increasingly pharmaceuticals. The team is led by Stela Sabeva, who has extensive experience in IP, trademark and unfair competition proceedings before the Bulgarian Patent Office and various courts. Kina Chuturkova is highly regarded for her litigation and IP rights enforcement expertise, while Marina Mollova covers both contentious and non-contentious IP matters.

Praised for their ‘unmatched expertise in trade mark registration, litigation and brand management’ Dimitrov, Petrov & Co continue to be sought out particularly by clients in the tech and pharmaceuticals sectors. The team frequently handles day-to-day IP advice, including branding strategy, marketing promotions, trade mark and domain name registrations and portfolio management, as well as contentious matters before the Bulgarian Patent Office. Martin Zahariev leads the team and focuses his practice on IP, life sciences and data protection matters, and is supported by Yana Georgieva in the team, who is well-versed in trade mark portfolio management, prosecution and enforcement proceedings.

Djingov, Gouginski, Kyutchukov & Velichkov’s ‘outstanding’ IP practice advise notable domestic and international clients, including Instagram LLC and Meta Platforms, in complex trade mark infringement disputes, including representation in opposition and enforcement proceedings before the administrative bodies. The team is also adept at portfolio management and structuring advice as well as offering advice on IP aspects of transactions. Practice head Kalina Tchakarova is well versed in all aspects of brand protection and has extensive experience in trade mark related disputes before the Bulgarian Patent office and courts. Dessislava Iordanova strengthens the team in unfair competition cases and trade mark disputes.

Clients across the IT, finance, healthcare and gambling industries frequently turn to the team at Georgiev, Todorov & Co for representation in contentious trade mark opposition proceedings and IP disputes. The firm also has an active non-contentious practice, and handles the protection of industrial property, database rights, trade mark applications and negotiation of IP rights in a corporate context. The practice is jointly headed up by Ivan Todorov and Arno Mamasyan and key practitioners in the team include Tsvetelina Dimitrova, who is singled out as an ‘extremely knowledgeable and capable lawyer in intellectual property’ and handles both contentious and non-contentious mandates.

Kambourov & Partners is praised by clients as ‘extremely responsive, business oriented and to the point’ with ‘deep knowledge of IP law’. The team is well versed in copyright and trade mark litigation, industrial property protection, IP registrations and trade mark filings at the Bulgarian Patent Office, while also providing ongoing trade mark portfolio management advice. The firm’s diverse client list includes a number of companies from the media and entertainment and fashion industries. Margarita Guigova heads up the team and handles litigation and ongoing advisory mandates in the IP field, with a particular focus on media clients. Yana Todorova is a key member of the team and has expertise in EU IP regulations.

Media, TV, retail and telecommunications companies are just some of the clients that CMS supports in IP matters, among which are trade mark infringement and opposition court proceedings, the protection of IP assets through commercial and licensing agreements and the registration of new trade marks. The firm is well versed in EU intellectual property regulations, on which practice head Nevena Radlova frequently advises in the context of commercial law matters and business agreements. Antonia Kehayova is also a practice head alongside Radlova and is well versed in contentious IP matters. Anna Tanova is a key practitioner and primarily supports media clients.

Gugushev & Partners Law Office are praised for their ‘great insight’ and for ‘providing great results’ on a range of IP matters, where fashion brands, retail, media and IT companies comprise the firm’s client roster. The team handles ongoing mandates, including trademark registrations, IP compliance of commercial and distribution agreements, while also being active in trade mark infringement and anti-competition cases on the contentious side. Practice head Yoanna Ivanova is especially active for broadcast, media and telecommunication clients and is singled out as ‘an incredibly skilled professional’. Vladimir Petrov joined the team in November 2023 from an in-house role, while Tsvetelina Paskova left the firm for Dimitrov, Petrov & Co in January 2024.

Clients single out KGK Law Firm for their ‘innovative approach’ which is applied in the context of ongoing patent and copyright advice, licensing and franchising agreement drafting, technology and IP rights transfers, IP due diligence and IP disputes. The firm supports corporates across various industries and is highly regarded for their expertise in the software, IT and AI fields. Trayan Kosev leads the practice and has recently been active on a number of transactional mandates, handling the IP due diligence. Goran Kotsev is a key member of the department.

Penkov, Markov & Partners are a popular choice for a range IP matters for their ‘deep understanding of intellectual property law, combined with strategic insights’, which come to the fore in trade mark opposition, cancellation and invalidation proceedings, contentious IP infringement cases as well as in ongoing portfolio management and IP consultancy mandates. Smilena Hrusanova leads the team primarily handles competition and IP matters, and receives support from Ana Krusteva in the team.

Schoenherr covers various IP matters, including IP licensing, assignment contracts and franchising, IP aspects of M&A transactions, trade mark, copyright and design matters, with clients in the TMT sector making up a notable portion of the firms client roster. Ventsislav Tomov has extensive experience in this field and provides day-to-day IP advice to the firms prominent clients.

Eversheds Sutherland’s IP practice advises on the licensing and transfer of IP rights, software, licensing and franchising agreements and the registration of trade marks for a range of prominent international companies and their Bulgarian subsidiaries. Nikolay Bebov, who handles IP aspects of M&A transactions and financial matters, leads the practice alongside Philip Kiossev, who handles trade marks and contentious IP work.

Kinstellar excels across a range of IP matters, especially handling IP aspects of corporate and commercial work, including on M&A transactions, IP rights agreements, outsourcing agreements and other commercial agreements, while also having experience in the registration of trade marks at EU level. Practice head Georgi Kanev is described by clients as ‘accomplished in game development legal issues and in IP law in general’.

Clients single out Pavlov & Co because they ‘possess deep expertise in intellectual property law’ and because ‘they are always very prepared and on top of market trends'. Among the firms’ caseload are primarily contentious matters, including opposition and enforcement proceedings and IP litigation.  A trio of practitioners lead the practice: Vasil Pavlov, Momchil Lazarov and Sevdalina Drehemova, who are all well versed in trade mark, copyright and design protection.

Popov, Arnaudov & Partners IP practice provide comprehensive day-to-day advice on trade mark registrations, structuring of IP assets and IP compliance in the context of new products entering the market, while also having experience in authors' rights. The firm also covers contentious trade mark and copyright matters. Emiliyan Arnaudov and Sibina Eftenova jointly lead the team.

The ‘exceptional’ IP team at Wolf Theiss handles a range of IP matters, recently advising on IP commercial contracting, IP employment relations and IP aspects of transactions, as well as trade mark enforcement and litigation matters. The practice is jointly led by Anna Rizova, who is well versed in IT and IP transactions, and Richard Clegg, whose practice is focused on the TMT and regulated sectors.