Firms To Watch: TMT

Supporting clients throughout the full lifecycle of their IT processes, Taylor Wessing Hungary‘s TMT team focuses on media, unfair competition and e-commerce issues, under the leadership of Dániel Ódor.

TMT in Hungary

CMS

CMS boasts a large, multidisciplinary team covering the full spectrum of TMT law with niche expertise in data protection and cybersecurity, particularly in emerging technologies such as AI, fintech, robo-advisory, software law and digital infrastructure. Many team members bring dual experience as in-house counsel for major TMT companies and external advisors at international firms, supported by the firm’s extensive global network. Led by seasoned TMT practitioner Dóra Petrányi, active in AI and digital civil code initiatives, the team includes newly appointed partners Katalin Horváth, a specialist in fintech, IT and AI, and Ágnes Sólyom, an IP and software law expert. Other key practitioners include Márton Domokos , with expertise in IT law and AI; Eszter Csapó, with expertise in licensing and advertising; and Péter Homoki, who focuses exclusively on IT and telecommunications law.

Praxisleiter:

Dóra Petrányi


Weitere Kernanwälte:

Katalin Horváth; Ágnes Sólyom; Márton Domokos; Eszter Csapó; Péter Homoki


Referenzen

‘Their deep industry knowledge, combined with a forward-thinking approach to emerging tech trends, makes them a standout in the field. The team’s collaborative spirit, innovative use of technology in case management, and commitment to diversity set them apart from other firms.’

‘Dóra Petrányi’s leadership in the TMT practice is remarkable. She brings a strategic vision that drives projects with confidence and clarity, making her an invaluable partner in any deal. Her deep industry knowledge and ability to foresee potential challenges before they arise differentiate her from the competition. Her ability to communicate complex legal matters in a clear and concise manner is a quality I’ve greatly valued.’

‘Eszter Csapó stands out for her profound expertise in technology law and her ability to break down complex issues into actionable advice. Her innovative approach and strong problem-solving skills have consistently impressed me. What truly sets her apart is her commitment to client success, always going the extra mile to ensure optimal outcomes. Her responsiveness and clarity make her a standout in the field.’

Kernmandanten

4iG


Allianz Hungary


BP


Canon Europe


Kyndryl Holdings, Inc


Magyar Telekom Plc., IT Services Hungary


Microsoft Hungary


OTP Bank Plc. and OTP Mobile Ltd., HelloPay PLC, fintech subsidiaries of OTP Bank


RTL Group


Samsung Electronics


Highlight-Mandate


  • Advised Microsoft on a wide array of technology and commercial matters and their strategic projects for over a decade.
  • Providing overall support for the AI Coalition’s work, including, among other initiatives, the Hungarian implementation of the AI Act.
  • Advising RTL Group on a wide array of technology and commercial matters and their strategic projects for over a decade.

DLA Piper Posztl, Nemescsói, Györfi-Tóth and Partners Law Firm

DLA Piper Posztl, Nemescsói, Györfi-Tóth and Partners Law Firm’s intellectual property and technology team excels in advising clients across diverse sectors, including telecoms, software, gaming, e-commerce and media. The firm is a trusted partner in complex M&A transactions for tech and R&D companies, intellectual property disputes, regulatory compliance and commercial dealings. E-commerce clients benefit from its expertise in navigating contractual and legislative challenges. The team plays a pivotal role in high-profile film projects, collaborating with its Los Angeles counterparts to support clients in the media, sports and entertainment industries. Co-heads Zoltán Kozma and Mónika Horváth lead the practice, with Kozma focusing on TMT-related matters and data protection, while Horvath specialises in IT and IP transactions and film production. Key contributors include Mariann Rajnai in media law, Márk Almásy in data protection and cybersecurity, and Fanny Horváth in AI and ESG regulation.

Praxisleiter:

Zoltán Kozma; Mónika Horváth


Weitere Kernanwälte:

Mariann Rajnai; Márk Almásy; Fanny Horváth


Referenzen

‘The best film and television legal group in Hungary. The team has real in-depth knowledge of the sector. They represent Hungarian producers, Hollywood studios and the banks and investors which finance film and television productions. They know everyone, and there seem to be no issues they haven’t come across. Their advice has been commercial and practical and they are very focused on finding solutions to issues.’

‘Mónika Horváth leads the film and television practice and we rate her highly. She’s very pragmatic and results-focused, with a huge knowledge of the sector. Mariann Rajnai also deserves praise. She’s very competent, knowledgeable and easy to work with.’


Kernmandanten

PRO-M


BorgWarner Group


National Media and Infocommunications Authority


Rolls-Royce Hungary


AMPLIFON Magyarország Kft.


HBO and North Center Productions, Inc. (US) /a WarnerMedia affiliated entity and Pioneer Stillking Spice Kft, a Pioneer Stillking company ‘HIDDEN HAND’


SISTER (ERIC) LIMITED (UK) and Jade Films Kft a Mid Atlantic Films entity ‘episodic television series entitled “ERIC”’


Universal Television Emerald Productions LLC (US) “FBI: International” S2 and S3


CP Film Productions Ltd. (UK), a SONY Pictures Entertainment entity /CP FILMS Kft a Mid Atlantic Films entity – “Grand Turismo”


Element Pictures – Pioneer Stillking Films, production of the feature film “Poor Things”


Highlight-Mandate


  • Advising PRO-M on the acquisition of DIGI Hungary mobile infrastructure from Antenna Hungária Plc (owner of 4iG Group’s telecommunication portfolio), providing legal due diligence and reviewing the telecommunications legal and regulatory requirements.
  • Providing day-to-day assistance for BorgWarner Group’s global operations in all of their privacy related matters.
  • Assisting the National Media and Infocommunications Authority in multi-jurisdictional media regulatory projects.

Hegymegi-Barakonyi and Fehérváry Baker&McKenzie Attorneys-at-Law

Hegymegi-Barakonyi and Fehérváry Baker&McKenzie Attorneys-at-Law is a trusted advisor to leading technology, media, and telecommunications companies, as well as businesses venturing into the tech space. With extensive international capabilities paired with deep local expertise, the firm provides tailored advice on local regulations and digital transformation challenges. The practice spans diverse sectors, offering full-service solutions to TMT clients and industries such as connected car manufacturers, cloud computing firms and genetic data handlers. In telecom regulation, the team advises on service classification, licensing and compliance. Media clients, including top on-demand providers, rely on the firm for regulatory and operational guidance, while e-commerce clients benefit from advice on B2B and B2C contracts and consumer protection. Headed by Csaba Vári, the team includes András Gaál and Mihály Egon Budai, who bring expertise in data protection, IT and regulatory compliance.

Praxisleiter:

Csaba Vári


Weitere Kernanwälte:

András Gaál; Mihály Egon Budai


Referenzen

‘Strong team of capable lawyers, clearly very able and extremely responsive when required. They also display close relationships with key regulators.’

‘Very professional team with a high level of expertise and experience, deep knowledge and understanding of the area, also from an operational point of view. They always provide 360-degree answers, and suggestions, considering a wider scale of potential risks and giving suggestions even out of the exact questions.’

‘The team members have real-life experience from the sector and a very wide knowledge of the environment, as well deep understanding of the business motives and needs.’

Kernmandanten

TikTok Information Technologies UK LTD


Magyar Gyermekonkológiai Hálózat (Hungarian Pediatric Oncology Network)


Highlight-Mandate


  • Advised TikTok Information Technologies UK LTD regarding the e-commerce, data privacy and competition law aspects of the procedure commenced by the Hungarian Competition Authority, which also involved issues regarding the Authority’s powers and jurisdiction.
  • Advising the Hungarian Pediatric Oncology Network on a pro bono basis regarding the contractual negotiations concerning the development of a software that would be used by Hungarian Oncology Centres country-wide.

Lakatos, Köves and Partners

Lakatos, Köves and Partners is a leading advisor to clients in the telecoms, media and tech sectors, with a strong focus on multinationals. The firm has notable expertise in guiding new market entrants through the setup of operations and supporting incumbents across fixed, mobile and broadcast telecom sectors. With extensive experience in transactions and regulatory matters, the team has expanded its focus to the online space. Co-head Péter Lakatos is a seasoned litigator and a prominent figure in the telecoms sector, while co-head Iván Sólyom brings over 25 years of experience in TMT law, advising on regulatory, corporate and litigation issues. Nóra Szigeti is recognised for her expertise in telecom regulatory matters and regularly represents clients before the national telecom authority.

Praxisleiter:

Péter Lakatos; Iván Sólyom


Weitere Kernanwälte:

Nóra Szigeti


Referenzen

‘A broad, dedicated team which is capable of assisting in sensitive cross-border cases.’

‘We have worked closely with the team on GDPR, NIS2 and data protection matters, including compliance with our internal rules, website and media promotions. What sets the team apart is their deep expertise in data protection law, combined with a tailored, client-centric approach. They provide clear, actionable guidance on complex regulatory requirements, ensuring our business remains compliant in a fast-evolving legal environment. Their team is collaborative, technologically adept, and highly responsive, delivering seamless support compared to other firms we’ve worked with.’

‘Iván Sólyom brings a strategic vision and a wealth of experience, making him invaluable in managing complex legal issues.’

Kernmandanten

Vodafone


PPF


Zenitech


Allegro


Szentkirályi és Kékkúti Ásványvíz (subsidiary of Mattoni 1873 a.s., Czech/CEE beverage producer), Mars/Royal Canin


Viasat


Mercedes Benz (Daimler) and Aston Martin


Highlight-Mandate


  • Advised Vodafone Plc in the sale of their Hungarian subsidiary, Vodafone Zrt. to 4iG and Corvinus.
  • Advised Zoom in connection with Hungarian SMP regulation.
  • Advising various players on compliance matters regarding cybersecurity under the NIS2 directive.

Siegler Bird & Bird Ügyvédi Iroda

Siegler Bird & Bird Ügyvédi Iroda offers substantial expertise in Hungary’s TMT, e-commerce and sports sectors, representing foreign investors, broadcasters, telecom giants, tech startups and IT and media companies. The firm handles a broad spectrum of matters, including commercial and regulatory issues, data protection, acquisitions, financing and international expansion. Renowned for its knowledge of EU Big 5 data regulation, AI, big data, cloud services and cybersecurity, the firm also boasts a well-established e-communications regulatory practice. This includes advising major players on product launches, licensing, e-privacy and network security. Its sports law practice is rapidly growing, advising on international sporting events and projects. Co-heads Bálint Halász and Ádám Simon bring expertise in IT, telecom and Adtech industries, while Adél Gelencsér specialises in electronic communications and regulatory representation before national authorities.

Praxisleiter:

Bálint Halász; Ádám Simon


Weitere Kernanwälte:

Adél Gelencsér


Referenzen

‘One of the strengths of the team is that through an international network, they have an international outlook, they are in contact with highly qualified professionals, therefore they are able to provide high-quality advice in special areas of law. The greatest virtue of the team is that they provide short, concise, easily interpretive advice not only for lawyers but also for business decision-makers.’

‘Adam Simon is extremely knowledgeable about the topic I engaged them with. He is a great professional.’

‘The team showed a solid understanding of our industry, especially in areas like intellectual property, data protection and software. They always gave us practical, thoughtful advice. Their professionalism, attention to detail, and effort to really get to know our business have been key in helping us meet our legal needs.’

Kernmandanten

Budapest 2023 Nonprofit Zrt.


Bitrise


Shapr3D


Vesta Software Group


Viber


Highlight-Mandate


  • Advised Budapest 2023 Nonprofit Zrt. and the relevant public institutions on all matters relating to the organisation of the World Athletics Championships 2023 in Budapest since 2018, including bidding, negotiation of the event organisation agreement, commercial arrangements, rights protection programme, data protection, corporate governance, employment and after-event matters.
  • Advising a Hungarian technology startup, Shapr3D, developing 3D modelling CAD application on technology-related legal matters.
  • Represented the cross-platform messaging application developer, Viber, in the competition control proceedings of the GVH for the alleged infringement of unfair business-to-consumer commercial practices; the investigation was concluded with a commitment regarding the domestic service, without the authority establishing an infringement.

VJT & Partners

VJT & Partners boasts an in-depth understanding of key TMT industry sectors, regularly advising on high-profile transactions in information technology and telecommunications. With a consistently growing practice, the firm offers comprehensive expertise across the TMT spectrum, assisting domestic and regional corporates, investors, and high-net-worth individuals, enhancing its cross-border capabilities. The team excels in high-profile technology M&A deals, combining transactional acumen with regulatory knowledge, including extensive expertise in GDPR and complex IT products. Co-head János Tamás Varga is recognised for advising leading IT outsourcing providers on major projects in Hungary, while co-head Endre Várady specialises in cross-border TMT matters and data issues. Andrea Belényi provides regulatory expertise for TMT clients, and Fanni Fehér focuses on software agreements, rounding out a robust and dynamic team.

Praxisleiter:

János Tamás Varga; Endre Várady


Weitere Kernanwälte:

Andrea Belényi; Fanni Fehér


Referenzen

‘Fast and clear communication, they focus on the legal problems identified and are always on time.’

‘The team is service-orientated, and provides friendly communication and enthusiasm.’

‘In comparison to other firms, VJT’s practice excels in innovation, particularly in the use of cutting-edge legal technology, such as AI-driven tools for efficient case management. The practice fosters a culture of collaboration and diversity, ensuring that solutions are both comprehensive and inclusive, enhancing the overall client experience.’

Kernmandanten

Google


Highlight-Mandate


  • Advising Google on the launch of Gemini (AI chatbot).
  • Advising Google on RTBF matters.

Kinstellar Andrékó Ferenczi & Társai Ügyvédi Iroda

Kinstellar Andrékó Ferenczi & Társai Ügyvédi Iroda is particularly strong in data privacy, offering expertise in GDPR, data protection, and telecom-related issues. The team is led by Dániel Endre Nagy, who focuses on TMT with deep knowledge of data privacy, IP, copyright law, and technology. He is highly experienced in navigating privacy and GDPR compliance matters. Ákos Nagy specialises in commercial, corporate, and M&A matters within the TMT sector, providing regulatory and commercial guidance to telecom clients. His work includes advising on GDPR compliance, telecom agreements, marketing, acquisitions, and related financing, as well as cable and fibre lease agreements and subscriber arrangements. Tímea Bana joined the team from Dentons in October 2024.

Praxisleiter:

Dániel Endre Nagy


Weitere Kernanwälte:

Ákos Nagy


Kernmandanten

Vanguards Fashion Group Zrt.


SK Group


GrandVision Hungary Kft.


Parfümerie Douglas GmbH & Co. KG


TiVo Platform Technologies LLC


Revolut Bank UAB


SK Group


Warner Bros. Discovery


Highlight-Mandate


  • Advising Vanguards Fashion Group Zrt., on continuous data protection legal issues, including the establishment of GDPR compliance.
  • Advising SK Group on continuous data protection matters, e.g. setting up its privacy governance structure, setting up of key security systems aimed to protect know-how and other business secrets of the SK Group, preparation of legitimate interest tests, data protection impact assessments, etc.
  • Advising GrandVision Hungary Kft. on privacy and advertisement law matters regarding the ongoing marketing operation.

Szecskay Attorneys at Law

Szecskay Attorneys at Law is highly regarded for its strength in advertising and media law, advising major global advertisers on media compliance, cross-border campaigns, promotional games and sweepstakes. The firm also provides advisory and compliance support to digital platforms, software companies and large telecom operators. With a niche in advising artists, writers and designers on IP and copyright law, the team is co-led by Anikó Keller, who represents high-profile TMT clients in transactional, contentious and compliance matters, and Gusztáv Bacher, who specialises in advertising, IP litigation, licensing and M&A transactions for tech companies.

Praxisleiter:

Anikó Keller; Gusztáv Bacher


Weitere Kernanwälte:

György Wellmann; Gábor Faludi jr.


Referenzen

‘Deep sector knowledge, good team depth and excellent quality. I enjoyed their client focus and their ability to deliver concrete results through a healthy exercise of their creativity. Fun to work with and all around good people.’

‘Anikó Keller was fabulous! She is hard-working, easy to deal with, commercial, focused on results and not afraid to go the extra mile to get it done. Highly recommended!’

Kernmandanten

DIGI Hungary (part of the 4iG group)


ID & Trust


Digic Pictures


XO Trademarks LLC


Netrisk


L’Oréal


Reckitt Benckiser


ART1ST DESIGN STUDIO LLC


Budapest Festival Orchestra


Bellozzo Kft.


Highlight-Mandate


  • Advised Netrisk, an online insurance broker service provider, with respect to their digital commercial communications taking into account the fact that Netrisk provides price comparison services as well as it sells insurance of various insurance companies online.
  • Advising DIGI with respect to the compliance of their commercial communications on various surfaces, including commercial communications appearing online, outdoors, on POS materials, in social media, on TV, etc.
  • Advised Budapest Festival Orchestra in entering into a cooperation contract with Symphony, which is a new video streaming platform with a mission to build a viable streaming business around classical music.

Wolf Theiss Faludi Ügyvédi Iroda

Wolf Theiss Faludi Ügyvédi Iroda is renowned for its strength in multi-jurisdictional work, particularly cross-border data protection and IT outsourcing projects, advising both multinational corporations and local players. The practice integrates expertise in IP, media law, e-business, data protection, competition, corporate and dispute resolution within the TMT sector. Led by János Tóth, a seasoned transaction lawyer with deep market knowledge, the team advises on development, licensing and IP portfolio matters. Péter Ihász specialises in technology, innovation, IP, data protection and regulatory compliance.

Praxisleiter:

János Tóth


Weitere Kernanwälte:

Norbert Bálint; Barnabás Buzási; Péter Ihász


Kernmandanten

Tricentis


Airbnb


Highlight-Mandate


  • Advising Tricentis, an Austrian software testing company backed by Insight Partners, on an ongoing basis in connection with their software licensing arrangements.
  • Advising Airbnb, in respect of certain regulatory aspects of their operations in Hungary, such as the data privacy aspects of their monitoring of communications on their internal messaging platform.

Forgó, Damjanovic & Partners Law Firm

Forgó, Damjanovic & Partners Law Firm boasts longstanding expertise in transactional work within the TMT sector, with a strong focus on multi-jurisdictional software and data protection projects for multinational corporations. The firm also has a notable gambling practice. Led by Viktor Vasi, a commercial lawyer specialising in TMT, the team advises on software and database licensing contracts, related disputes, GDPR implementation and data protection matters. Vasi also supports clients in the telecoms sector on regulatory and commercial issues.

Praxisleiter:

Viktor Vasi


Kernmandanten

Cargill


Nielsen Corporation


Novell Hungary


China Telecom


Microgaming


Unipetrol


Highlight-Mandate


PROVARIS Varga & Partners

PROVARIS Varga & Partners’ privacy, technology, and intellectual property team is dedicated to assisting clients with complex technology, data privacy and intellectual property matters. The firm is expanding its expertise in bank technology while excelling in data privacy work. Co-head Tamás Bereczki specialises in data protection, cybersecurity and information security, drawing on in-house experience with global banks. Co-head Ádám Liber advises on Hungarian and EU data privacy law and international data transfers, while Zsombor Orbán is recognised for digital and privacy expertise. Oliver Németh focuses on compliance and technology-related data protection issues.

Praxisleiter:

Tamás BereczkI; Ádám Liber; Zsombor Orbán


Weitere Kernanwälte:

Olivér Németh


Referenzen

‘We can rely on the law office for any issues that require specialised expertise in data privacy matters.’

‘PROVARIS Varga & Partners’ telecommunications, media, and technology (TMT) practice has emerged as a highly specialised and innovative group within the Hungarian legal landscape. The practice stands out for its deep industry knowledge, ability to handle cutting-edge legal issues, and strong understanding of both regulatory and commercial aspects of the TMT sector. The team is recognised for its tailored advice, offering clients solutions that balance regulatory compliance with business needs, particularly in areas where technological innovation intersects with legal challenges.’

‘What differentiates the TMT practice from its competitors is its strategic focus on high-growth sectors like telecommunications, digital media and IT services, combined with a nuanced understanding of emerging technologies such as AI, blockchain, and cloud computing. Their in-depth knowledge of local and EU regulations enables them to provide comprehensive legal advice to both domestic and international clients, from start-ups to established global tech giants.’

Kernmandanten

eMAG Magyarország Kft.


Wish US Holdings LLC (d/b/a Wish+)


HACKRATE Kft.


Assa Abloy/FlexiForce Hungary Kft.


Hungarian Tourism Association Foundation


Nestlé Hungária Kft


MSK Hungary Bt.


OTP Bank Nyrt.


Revolut Bank UAB


Leanpay Hungary Zrt.


Highlight-Mandate