Intellectual property in Philippines

Baranda & Associates

Baranda & Associates' ‘professional and cooperative’ IP team continues to advise its impressive client base, which includes some of the world’s leading brands, on the full range of IP matters. The group also has noteworthy capabilities advising on the range of contentious trademark and copyright issues, and frequently works with the key enforcement agencies on such work. In addition, it is adept at conducting dawn raid actions, and the skilled team is renowned for its ability to handle cases before the domestic courts at all levels, notably including Court of Appeal and the Supreme Court. It regularly works with the IPO’s IP Enforcement Office to deal with numerous online piracy matters. Practice heads Edmund Jason Baranda and Claire Corral are both seasoned practitioners in this area. The practice also has a solid reputation for its work on patent matters.

Praxisleiter:

Edmund Jason Baranda; Claire Corral


Referenzen

‘A professional and cooperative team’.

Kernmandanten

RED BULL


SEEGEENE


ARMAK TAPE INC


AMAZON/PIRKEY BARBER


PRADA S.A. (LUXEMBOURG)


NORVELLE IP


UNIVERSITY OF THE PHILIPPINES


Highlight-Mandate


  • Assisted the University of the Philippines with drafting and filing local patent application as well as international patent applications in USA, Indonesia, Brazil and Mexico regarding “FISH-I”, a technology that uses artificial intelligence for fish visual census and rapid reef fish assessment.
  • Represented Prada S.A. in enforcement action against targets in a popular but notorious mall, Greenhills Shopping Center (GSC). Represented Prada S.A. and provided certification to the Bureau of Customs (BOC) regarding the authenticity of the PRADA products seized by BOC NAIA.

Cruz Marcelo & Tenefrancia

The ‘very responsive and efficient’ team at Cruz Marcelo & Tenefrancia is highly regarded for its provision of 'excellent quality' work and its 'exceptional client engagement'. Susan D. Villanueva is at the helm of the practice, which represents thousands of IP interests worldwide. Villanueva is a skilled litigator in IP matters and in enforcement cases. Key practitioner Patricia Bunye has a wealth of experience in IP commercialisation matters, as well as on regulatory cases involving food and drug administration. Divina Gracia Pedron regularly advises on brand protection, trademarks and copyright enforcement, and is experienced in civil, administrative and criminal prosecutions in that regard. Another notable member of the department is Rowanie Nakan who heads the patent group at the firm.

Praxisleiter:

Susan D. Villanueva


Weitere Kernanwälte:

Patricia Bunye; Rowanie Nakan; Divina Gracia Pedron; Carlo Valerio


Referenzen

‘Patricia Bunye is very hands-on and personally sees to it that the matters being handled by their firm for our organisation are managed well. She and her team are easy to work with and quick to respond. We have received sound and practical legal advice from their team.’ 

‘Rowanie Nakan has always been collaborative and the team provide recommendations on how to proceed and let us know the consequences of choosing various options.’

‘Not many local law firms that have an IP department know the nuances of Fine Art. This team knows the nuances and are genuinely interested and able to collaborate with us in creating solutions and strategies for our issues.’ 

Kernmandanten

JT International SA


In-N-Out, Burgers, Inc.


PT. Inertia Utama (Dexa Group)


Department of Science and Technology – Technology Application and Promotion Institute


San Miguel Food and Beverage, Inc.


Unilab, Inc.


Ayala Group Legal


Max’s Group, Inc.


Vice Cosmetics Group Inc.


University of the Philippines (UP) through its constituent units (i.e., UP – Manila and UP Diliman)


Oriente Express Techsystem Corporation (“Cashalo”)


Filinvest Development Corporation/Filinvest Hospitality Corporation/Chroma Hospitality Inc. (collectively the “Filinvest Group”)


Makati Development Corporation


Marine Resources Development Corporation


Metromart Technologies, Inc.


Zalora SEA


Technological Institute of the Philippines


Green Cross, Inc.


Oceanic Empire Limited


The Manufacturers Life Insurance Company; The Manufacturers Life Insurance Co. (Phils.), Inc.


Fundacion Sanso


DBDOYC, Inc. (doing business as Angkas Philippines)


Fiberworld, Inc.


Highlight-Mandate


  • Represented Oceanic Empire Limited (Oceanic) in obtaining favourable decisions involving oppositions filed by Starwood Hotels and Resorts, LLC to Oceanic’s applications for the “WGLOBALCENTER” and “WHIGHSTREET” marks.
  • Represented In-N-Out Burgers in successfully opposing a trademark application filed by an international chain of restaurants/café which appropriated its trade name and mark.
  • Handled the patent portfolio of the Philippines’ national state university – the University of the Philippines (UP), particularly UP Diliman and UP Manila.

Ortega Bacorro Odulio Calma & Carbonell

Roane Lopez heads the patents practice, and Virna Caringal-Divino leads the trademark offering at Ortega Bacorro Odulio Calma & Carbonell. The team skilfully handles the full range of IP protection work. The group is adept at advising on franchising and licensing matters, and frequently works with foreign companies and institutions across the pharmaceutical, sport and entertainment sectors. In addition, the department is recommended for its work on cases involving copyright litigation in the publishing and music industries.

Praxisleiter:

Roane Lopez; Virna Caringal-Divino


Kernmandanten

Bayer Intellectual Property GmbH


Takeda


Lincoln Electric


The Harris Group


Samsung


NBA Properties, Inc.


President and Fellows of Harvard College


Isuzu Motors Philippines, Inc.


SHELL INTERNATIONAL BV


The Dow Chemical Company


Del Monte Philippines, Inc.


Corteva Agriscience LLC


Evonik Operations GmbH


Amgen Research Munich GmbH


General Mills, Inc. Patent Law Group


Merz Therapeutics GmbH


Hanesbrands Inc.


Chevron Global Downstream LLC


Schneider Electric Industries Sas


Avaya Inc.


Highlight-Mandate


  • Advising a German pharmaceutical company on actions to be taken against infringers of existing patents. The work included out-of-court negotiations with competitor pharmaceutical companies to forestall litigation while, at the same time, being ready to initiate the full range of legal remedies available to the client should negotiations be unsuccessful.
  • Registers and maintains the trademark portfolio of Harvard. The firm also provides and implements an anti-counterfeiting program of action against unauthorised use of the names and trademarks used by Harvard.
  • Litigating multiple patent infringement cases on behalf of a Japanese pharmaceutical company against pharmaceutical companies that launched generic versions of its client’s patented medicines.

Quisumbing Torres

The team at Quisumbing Torres is described as being ‘dedicated’ and having a ‘high-performance culture’. Divina Pastora Ilas-Panganiban heads the department, which frequently advises on the registration and protection of trademarks, copyrights and patents. It also has considerable strength in emerging issues involving data privacy, data security and cybercrime. It has particular expertise in IP brand management and enforcement, as well as patent prosecution. Bienvenido Marquez continues to play a pivotal role in the IP, data and tech practice group. Reena Mitra-Ventanilla focuses on IP-related matters, whilst Frederick Jose, who was promoted to the partner in July 2022, also has a broad practice.

Praxisleiter:

Divina Pastora Ilas-Panganiban


Weitere Kernanwälte:

Bienvenido Marquez; Frederick Jose; Reena Mitra-Ventanilla


Referenzen

‘What makes Quisumbing Torres’ team stand out is its consistent rendering of clear and concise legal advice, and its consistent trademark administrative support.’

‘Divina Ilas-Panganiban provides simple solutions to seemingly complex legal issues especially on trademark licensing and enforcement matters. What I appreciate about Divina is her initiative in providing us with options on our trademark strategy to ensure it’s consistent with our business objectives.’

‘On the administrative side, Divina ensures that all our needs are well taken cared of and are addressed at the earliest time possible. We are fortunate that she is the one primarily handling our portfolio.’

Kernmandanten

GlaxoSmithKline


Shell


Universal Entertainment Corporation


L’Oreal


Mang Inasal Philippines, Inc


Highlight-Mandate


  • Assisting an American pharmaceutical company in filing a patent infringement case against a local pharmaceutical company for continuously using, offering for sale, selling and importing the client’s patented pharmaceutical compound, despite having been informed that the pharmaceutical compound is patent protected.
  • Represented and assisted a global multinational technology company in successfully opposing the published application for a mark that appropriated the dominant elements in the client’s mark.
  • Acted on behalf of Mang Inasal Philippines in concluding a long case involving the use of a similar mark by a local manufacturer of snack products.

SyCip Salazar Hernandez & Gatmaitan

The first-rate team at SyCip Salazar Hernandez & Gatmaitan has considerable expertise in IP portfolio management, enforcement and in all aspects of licensing and tech transfers. The practice is also experienced handling trademark and copyright protection work. Under the guidance of Vida Panganiban-Alindogan, the group continues to advise on a myriad of complex issues, including acting on cases of alleged unfair competition or copyright infringement. Anthony Dee is another known name in the market; Dee has extensive experience in IP-related litigation, arbitration and enforcement of rights cases. In addition, the group has substantial experience in acting in administrative proceedings before the Intellectual Property Office of the Philippines.

Praxisleiter:

Vida Panganiban-Alindogan


Weitere Kernanwälte:

Anthony Dee


Kernmandanten

F. Hoffmann-La Roche AG


Colgate-Palmolive Company


Dyson Technology


Gap Inc.


AbbVie Inc.


Rolex S.A.


The Clorox Company


Pfizer Inc.


Tupperware Brands Corporation


Bostik Philippines, Inc.


Acer Incorporated


Sony Corporation


Villaraza & Angangco (V&A Law)

At Villaraza & Angangco (V&A Law), the IP department is co-headed by Bienvenido Somera and Katrina Doble, and is praised for its ability to provide ‘practical solutions‘ to its clients. The agile handles the full gamut of IP-related matters from trademark and patent prosecution, through to advising on freedom to operate searches, and border control measures. Additionally, a portion of the team's workload includes matters regarding copyright registration, IP commercialisation and patent invalidation. Its IP litigation practice covers regular court and administrative litigation in relation to both inter partes and IPR violation cases. The group is also skilled in advising IP rights-holders on the online protection of their IP rights. Antonio Miguel Lu is a name to note and Mark Leo Bejemino was promoted to the partnership in January 2023.

Praxisleiter:

Bienvenido Somera; Katrina Doble


Weitere Kernanwälte:

Mark Leo Bejemino; Antonio Miguel Lu


Referenzen

‘The IP Team at V&A Law has been a great help to the company. From trademark filing to enforcement, their reliable professional service always gets the job done. They respond promptly and completely.’

‘Overall, very straightforward, professional and timely legal services and we would highly recommend them to individuals and companies looking for a legal team to handle your IP portfolio.’

‘The lawyers of V&A Law are approachable, reliable, and dependable. They are experts in their field and are very professional.’

Kernmandanten

Petron Corporation


F&CO Co., Ltd.


Innogen Pharmaceuticals, Inc.


ABS-CBN Corporation


BDO Unibank, Inc.


Healol Pharmaceuticals Sdn Bhd.


Kawasaki Jukogyo Kabushiki Kaisha


Getz Pharma (Phils.) Inc. and Getz Pharma (Pvt.) Ltd.


Samsung Electronics Co., Ltd.


Pan De Manila Food Co., Inc.


Highlight-Mandate


  • Handled, on behalf of Petron Corporation, administrative and criminal intellectual property rights violation cases before the BLA-IPOPHL and the regular courts in relation to the commercial use of illegally refilled “GASUL”-branded LPG cylinders and LPG cylinders that are confusingly similar to Petron’s own “GASUL” LGP cylinders and products.
  • Advised Getz Pharma (Phils.) Inc. on the legal viability of introducing several of its generic pharmaceutical products in the Philippines and prosecutes multiple patent cancellation cases against impeding patents.
  • Handling the local trademark portfolios of popular brands such as Samsung, Kia, Paris Croissant, F&F and F&CO, CJ Cheiljedang, Gentle Monster, HYBE/BigHit Music, Samyang, and Telfar.

Cerilles & Fernan Intellectual Property Law (CFIP Law)

IP boutique firm Cerilles & Fernan Intellectual Property Law (CFIP Law) has Mario Cerilles and Harry Fernan at its helm. It counts independent investors and creators in the Philippines amongst its client base but predominantly acts for both local and multinational corporations. The team has been active in prosecution work involving patents, copyrights and trademarks in global contexts which is Fernan’s area of particular expertise alongside handling data privacy issues. The team collaborates with international firms in order to enforce its clients’ IP rights. Notably, Cerilles is dual-qualified to practice in the both the Philippines and the state of New York.

Praxisleiter:

Mario Cerilles; Harry Fernan


Referenzen

They listen to details and history and advise us with the path to take – advice was clear and effective.’

‘This firm always tailors each of its cases, with its managing partners involved directly.’

‘One of the key strengths of this firm is that its managing partner, Mr Cerilles, is always involved directly in the cases while many on their level would like only to supervise.’

Kernmandanten

Blackbough Clothing Shop (aka Blackbough Swim)


Easy Bio Philippines, Inc


Organica Nutrition, Inc.


Riverary Global LLC


Peterson Trading Inc.


Flat Foot Brewing Co.


RWOOD RESOURCES DMCC


Soneri Care


John David and Company Inc.


TEHO Design + Furniture


Pets and Co.


Dr. Vitto Corporation


Pap’s Barbershop Inc.


FR Farmorganics Incorporated


Guangzhou Leader Bio-Technology Co., Ltd.


Foshan Leader Bio-Technology Co., Ltd.


Amazonas For U Limited


BRAVE Global W.L.L.


Binibini Fashion Design


Instill, Inc.


Panublix


TechMatch, Asia Inc.


Ta-ala Farms, Inc.


City Advertising Ventures Corporation


SlashIgnite


Philippine College of Lifestyle Medicine


NativeBagsPH


CulinaryMD


Fresh Start


AxiomMark


Ice Cream Lovers


Maulana and Partners


Boba Warma Food and Beverage House


Highlight-Mandate


  • Acting as legal counsel of the international fashion brand BlackboughClothing Shop (also known as Blackbough Swim) for various legal matters including managing its IP portfolio.
  • Engaged by Easy Bio Philippines Inc. to protect the trademark for its banner product.
  • Prosecuted the trademark application for various marks in the name of DR. VITTO Corporation/DR. VITTO Distribution Corporation.

Federis & Associates

Federis & Associates is an IP boutique firm, which covers the full spectrum of IP issues. It counts major global brands among its roster of clients. Led by Mila Federis, the group has considerable trademark expertise. It regularly advises on diverse matters such as prosecutions, enforcement actions against infringers, as well as on anti-counterfeiting measures. In addition, it has a vast array of experience in patents and is instructed by many of the major patent annuity service providers. Montini Felicilda is another key member of the practice.

Praxisleiter:

Mila Federis


Weitere Kernanwälte:

Montini Felicilda


Referenzen

‘They cope with our work promptly.’

‘Mila and Montini always handle our opposition and cancellation work. They’ve won every case so far. ’

‘Mila Federis is vastly experienced and gives good advice.’

Kernmandanten

EHJ IP Limited


Zuffa LLC


Fiberhome Telecommunication Technologies Co., Ltd.


Otsumo Co. Ltd.


Shimano


Toyo Tire Corporation


Inter Ikea System BV


Guangzhou Wang Lao Ji Great Health Industry Co., Ltd.


Universal City Studios LLC


Bridgestone Corporation


Highlight-Mandate


  • Advised on a large scale anticounterfeiting operation on behalf of well-known bicycle parts manufacturer SHIMANO in which it prevented thousands of inferior and potentially dangerous counterfeit bike parts entering the market.
  • Undertaking significant enforcement efforts including judicial litigation for globally renowned tire manufacturer BRIDGESTONE.
  • Conducting judicial litigation before the Court of Appeals in which it obtained well-known status for the YAHOO! Brand, and further subsequent successful enforcement efforts relying on this ruling.

Gulapa & Lim (Gulapa Law)

Gulapa & Lim (Gulapa Law)'s IP practice is under the leadership of Oliver Baclay. It acts for various pharmaceutical companies, and assists foreign clients in their trademark registrations in multiple jurisdictions. Other core areas of focus include handling the patent portfolios of numerous clients, as well as attending to the registration of patents. The team is also skilled in advising on trademark infringements and in unfair competition cases. At associate level, Maria Isabelle Poblete is recommended.

Praxisleiter:

Oliver Baclay


Weitere Kernanwälte:

Maria Isabelle Poblete


Kernmandanten

United Graphic Expression Corporation


Frontiir PTE LTD


Fashion Box S.P.A.


Intake TM Pte Ltd


Island Air Product Corporation


Asian Development Bank


Bases Conversion and Development Authority


Entrego Fulfilment Solutions, Inc.


Entrego Express Corporation


First Balfour, Inc.


Highlight-Mandate


  • Advising Intake Ltd on their registration of trademarks in 13 jurisdictions using the legal framework provided in the Madrid Protocol.
  • Assisting Frontiir PTE LTD in the national phase entry application of multiple inventions under the Patent Cooperation Treaty in 11 jurisdictions.
  • Reviewed all IP agreements of an investor in a Delaware limited liability company engaged in the production of comics.

Hechanova Bugay Vilchez & Andaya-Racadio

Hechanova Bugay Vilchez & Andaya-Racadio skilfully handles the full gamut of non-contentious and contentious IP matters. It covers all types of searches, prosecutions and international registrations, including plant variety registrations, and IP audits. In addition, the group garners praise for its handling of IP enforcement matters, its provision of advice on border control measures, as well as its handling of all forms of opposition, cancellation and infringement-related cases. The group is collectively led by 'invaluable resource in the field' Editha Hechanova, alongside Brenda RiveraNoemi Rivera and Maria Gladys Vilchez.

Praxisleiter:

Editha Hechanova; Brenda Rivera; Noemi Rivera; Maria Gladys Vilchez


Referenzen

‘Accounts, trademarks, and renewal teams are easily reachable and they promptly assist with concerns, queries, and verifications as needed.’

‘The person handling our company is very accommodating and explains in detail answers to my inquiries.’

‘We highly recommend Hechanova & Co Inc for their exceptional IP consulting services. They excel in patent and trademark prosecution, copyright, domain name, plant variety, product registrations, searches, patent drafting, and more.’

Kernmandanten

Alpargatas S.A.


FPD Food International Inc.


Mattel, Inc.


Lyceum of the Philippines University


The Sunrider Corporation


Rackey Crystal Top Corporation


Royal Brand Corporation


Gilead, Inc.


Orang Tua Group


Solta Medical, Inc.


2GO Group, Inc.


Josefina Manufacturing Corp.


April International Marketing Services (Singapore) Pte. Ltd.


Mercedes-Benz Group AG


Miesto International Foods Corporation


Quanta Paper Company, Inc.


Hangzhou Dac Biotech Co., Ltd.


Silca Coffee Roasting Company


Highlight-Mandate


  • Asisted Kazai Trading Corporation in 2022 and 2023 in securing copyright registrations of its nineteen concession masterplans for economic development which aims to implement economic programs in the Philippines through a partnership between the Philippine Government and the Japanese Government.
  • In the last 12 months, it has been involved in the enforcement of the intellectual property rights of its client, Guangdong OPPO Mobile Telecommunications Corp. Ltd., against infringers in the Philippines.
  • In Sociedad Anonima Damm v. Hijos de Rivera S.A. (C.A. G.R. SP No. 168063): it represented Hijos de Rivera S.A., the Opposer.

Martinez Vergara & Gonzalez Sociedad

Kristine Bongcaron and Shirley Alinea co-head the department at Martinez Vergara & Gonzalez Sociedad, which is adept at assisting clients from a broad-range of sectors with all aspects of their IP rights. The team's areas of focus range from advising on rights protection, to advising on the administration and maintenance of said rights. It is skilled at handling the IP registration process, which includes helping with trademark and patent searches, as well as advising on trademark infringement litigation. The group also manages its clients’ IP portfolios. In addition, it is well-placed to advise on the international registration of marks with the World Intellectual Property Office.

Praxisleiter:

Kristine Bongcaron; Shirley Alinea


Divina Law

The knowledgeable team at Divina Law is experienced in handling trademark and copyright registration matters, as well as in patent litigation. It also excels in the enforcement and management of said rights. Enrique Dela Cruz heads the practice, which assists in a broad-range of licensing and franchising matters. Other core areas of focus for the team include advising on the registration of numerous kinds of products from food and drink, to medical supplies and cosmetics. Nilo Divina is a name to note.

Praxisleiter:

Enrique Dela Cruz


Weitere Kernanwälte:

Nilo Divina


Referenzen

‘The DLO team is highly organised and efficient. The team is able to consistently delight us in terms of the quality and turn-around time of the output.’

‘The DLO team that we work with are composed of exceptional and highly professional individuals who are extremely responsive, efficient and highly reliable. They are experts in this field which allows a fast response and turnaround time on our requests.’

‘They are brilliant lawyers with outstanding EQs which explains the very pleasant demeanour and patience in answering our questions and explaining areas that we are unfamiliar with.’

Kernmandanten

Maxicare Healthcare Corporation


Blue Oval Trading


Vicente Sotto, III, Marvic Sotto, and Jose Ma. Ramos De Leon


Highlight-Mandate


  • Advised Maxicare Healthcare Corporation, a health and maintenance organisation in opposing the registration of infringing marks by a third party without litigation.
  • Advised and represented hosts of the longest running noontime show in the country in their intellectual property related cases against the producer of the show.

Gorriceta Africa Cauton & Saavedra

The team at Gorriceta Africa Cauton & Saavedra is collectively led by Mark Gorriceta; Lucas Niccolo Cauton; Ramon Andre Cedro and Micaela Galvez. It handles a broad array of matters involving trademark registrations and enforcement issues.

Praxisleiter:

Mark Gorriceta; Lucas Niccolo Cauton; Ramon Andre Cedro; Micaela Galvez


Kua Sy & Yeung Law Offices (SKY Law)

Spearheaded by Kurt Glen Yeung, the able team at Kua Sy & Yeung Law Offices (SKY Law) is well-placed to handle a wide array of trademark matters, from advising on the possibility of registering a proposed mark, to helping clients to maintain their trademarks. The group also advises in cases where there is an infringement, passing-off or where there are issues relating to unfair competition.

Praxisleiter:

Kurt Glen Yeung


Referenzen

‘I appreciate them conducting talks online to at least give general information on specific topics that could help the general masses in having better understanding.’

‘Very professional in explaining the options, alternatives and even implications of whatever actions and or decisions that we would be making.’

‘Sky Law is the best firm in the country. They are so easy to deal with and very knowledgeable. They are very efficient in their IP processing of trademarks.’

Kernmandanten

Marketventure Distributor Sales, Inc.


Innovative Packaging Industry Corp.


Inspira Prime


Manila Embroidery Gold, Inc.


Alpha Steel Office & Home Furnishings Co., Inc.


Serrano Law

Elmer Serrano heads the department at Serrano Law, which is experienced in trademark registration, and inter partes proceedings with the Intellectual Property Office of the Philippines. It regularly advises its clients on the trademark and IP aspects of key deals and transactions. In addition, it has recently handled patent registrations for various real estate and construction companies. Phil Ivan Chan and Tephanie Gandia are both well-regarded.

Praxisleiter:

Elmer Serrano


Weitere Kernanwälte:

Phil Ivan Chan; Tephanie Gandia; Perpetua Calliope Ngo


Referenzen

‘Their client servicing is remarkable in that they are diligent with the work, their approach is highly research-driven and the solutions they provide are innovative.’

‘Tephanie Gandia and Calliope Ngo provide very professional counsel and we highly value their dedication to our case. It is also notable that they made us comfortable with understanding the law and how the case is being managed.’

Kernmandanten

Philippine Payments Management, Inc.


Bankers Association of the Philippines


BAP Data Exchange, Inc.


Ateneo de Manila University


Highlight-Mandate


  • Advising Ateneo de Manila University, Inc. and the Bankers Association of the Philippines on the registration and protection of their marks relating to the Certified Treasury Program.
  • Advising the Bankers Association of the Philippines, Inc. and BAP Data Exchange, Inc. on the registration and maintenance of its trademark portfolio which are used industry-wide in the banking and finance sector in the Philippines.
  • Advised a prominent social media influencer in the Philippines on the termination of her management contract and the protection of IP rights over her content and shows.