Firms To Watch: Intellectual property

At Mertz Peru, the IP practice concentrates on trademark and patent matters within the agro-industrial, life sciences and mining industries. The group is led by Claudia Fernandini and Stephany Soto, who are both well versed in developing protective strategies for IP rights.

Intellectual property in Peru

Barreda Moller

Distinguished for representing some of the world’s leading brands, the IP team at Barreda Moller delivers a full-service practice, advising on trademark issues, copyright infringement, portfolio management and IP litigation. Notably, the group has a dedicated patents team, allowing it to assist clients with various patent litigation matters. The department is jointly led by industry veteran Alfredo Barreda and Fernando Barreda, who handles advertising legislation, licensing and domain name matters. Carlos Auza, Micaela Mujica, Marcela Escobar and Gonzalo Barreda are key contacts within the team, and frequently advise banking, technology and entertainment companies on consumer law and trademark law concerns. Associates Mariana Bauer and Claudia Valdivia are also notable practitioners in the group.

Praxisleiter:

Alfredo Barreda; Fernando Barreda


Referenzen

‘We have used this firm for a number of years due to their extensive intellectual property experience.’

‘They are always timely and attentive to the management of our portfolio.’

Estudio Echecopar member firm of Baker McKenzie International

Estudio Echecopar member firm of Baker McKenzie International is reputed for its depth of expertise in IP. It is sought by an impressive range of clients, including household names from the luxury goods, technology and energy sectors. The firm is well equipped to advise on several IP issues, such as trademark, patent and domain name disputes, and anti-counterfeiting matters. IP expert Manlio Bassino oversees the practice, specialising in complex trademark litigation cases. Bassino is ably supported by Alvaro Gutiérrez, who concentrates on defence proceedings before INDECOPI in matters concerning the enforcement of patents. The department also houses a strong bench of senior associates, which includes Andrea Jiménez, who advises on industrial property rights and appellations of origin; Rosmery Rivera, who handles industrial designs and plant breeder rights; and Geneve Dupont, who focuses on the protection of distinctive signs, particularly within the fashion industry.

Praxisleiter:

Manlio Bassino


Referenzen

‘The experience, intelligence and kindness of its partners, especially Manlio Bassino, are unique qualities in the Peruvian market.’

‘The Baker McKenzie team from Peru stands out for its professional team: serious, neat, with good communication with the client. They are very dedicated and thorough in all the tasks entrusted to them.’

‘This firm’s industrial property practice stands out for its comprehensive and highly specialised approach. In-house counsel should value the team’s technical and legal expertise, as well as its ability to adapt to rapid changes. The firm is distinguished by its commitment to innovation, technology, diversity and internal collaboration, which positions it favourably compared to other firms.’

Kernmandanten

Gloria


Abbott Laboratories


AGQ Labs


Uvi Tech S.A.P.I. de C.V. – Kavak


Clermon et Associes – Christian Louboutin


Fábrica de Chocolates La Ibérica


British American Tobacco


Banco Santander


Comite Interprofessionnel du Vin de Champagne


Quala Inc.


Ajeper


Softys / CMPC


3M


CostaExchange


Highlight-Mandate


  • Advised AGQ Labs on the strategy related to the patent infringement of its patented process, ‘Monitoring and Control Process of Soil Conditions’, as well as on the request for precautionary measures.
  • Assisting Australian Banana Research in registering the first plant variety application for bananas in Peru.

Muñiz, Olaya, Meléndez, Castro, Ono & Herrera Abogados

Acting for major domestic and international clients, the established IP practice at Muñiz, Olaya, Meléndez, Castro, Ono & Herrera Abogados has expertise in trademark litigation, industrial property defence and copyright matters for global technology platforms. The offering is jointly led by Piero Calderon-Oliva, who also specialises in anti-piracy and anti-counterfeiting programmes, and Bruno Merchor-Valderrama, who demonstrates know-how in patents. At the senior associate level, Johana Calderon-Valencia is well versed in domain name matters and the design of strategies for entering trademarks in overseas markets, Melissa Costa-Espejo handles trademark infringement actions, and Roxana Bacalla-Izquierdo covers innovation and tech patents.

Praxisleiter:

Piedro Calderon Oliva; Bruno Merchor Valderrama


Referenzen

‘Muñiz’s Intellectual Property area is one of the most solid and recognised in Peru, both nationally and internationally. They do timely, efficient and strategic work.’

‘Knowledge of the client’s needs and their valuable contribution to achieving the expected result.’

‘Johana Calderon and Piero Calderon are two lawyers of excellent caliber. The firm’s expertise in Intellectual Property stands out above other offices in the country. Proof of this is the volume and quality of clients they receive internationally.’

Kernmandanten

Eli Lilly and Company


Unión de Cervecerías Peruanas Backus y Johnston


Business Software Alliance


Microsoft Corporation


Cisco Systems, Inc.


Bristol Myers Squibb Company


Rappi Inc.


Novartis Pharma


Banco Bilbao Vizcaya Argentaria


Tiendas por Departamento Ripley


Sandoz


Damper Trujillo


Cerámica Lima / Corporación Cerámica


Eurofarma Perú


Volkswagen


Xiaomi Inc.


Universidad Privada del Norte


Universidad Peruana de Ciencias Aplicadas


Compañía Nacional de Chocolates


Dongfeng Motor


EAE Institución Superior de Formación Universitaria SL


Exsa


Knop Laboratorios


Euro Repar Service


Pesquera Diamante


Renzo Costa


Obligado & Cía.


Estudio Carey


Brigard & Castro


Herrero & Asociados


Elzaburu Abogados y Consultores


Barnes &Thornburg


Kasznar Leonardos Advocados


Pons IP


Regimbau Cabinet


Beyond Attorneys at Law


Provimarcas


CCPIT Patent & Trademark Law Office


Lifang & Partners


Repsol


Compagnie Gervais Danone


Medco Trading


Fifpro Commercial Enterprises BV


IT Compliance Association (ITCA),


Futureco Biosciences


Denali Therapeutics Inc.,


Cinehoyts Cinepolis


Amgen Inc.


Best Line International Research Inc.


Prosub


Corporacion Futura Farms


Fruturo


Les Mills International Limited


Farmacologicos Veterinarios


Sqb Peruvian Fruit


Jones Day


Botica Francesa


Soluciones Brio


Specsavers


Bona Vida Inc.


Cristalia Productos Químicos Farmacéuticos LTDA.


Anphora Peru


Mega Lifesciences PTY


Sun IP Inc.


NBCUniversal Media LLC


Unilabs Peru


Essity North America Inc.


Saf-Holland, Inc.


Tianneng Battery Group


Proveedores Mineros


Inversiones & Negocios Machupicchu


Ontel Products Corporation


New Wisdom Investment Limited


Arca Continental


Top Rank – Cinestar


Universidad de Ingeniería y Tecnología – UTEC


Wenco


Cristal Lagoons


TVS Motor Company Ltda.


Amazon Inc.


Betfair


Uppay


Facebook


Epiroc Rock Drills Aktiebolag


Itf-Labomed Farmaceutica Limitada


Greenplast


Pontificia Universidad Catolica De Chile


First Sentier Investors (Australia) Services PTY LTD


I.C.O.N. Europe


Xiaomi Inc.,


Peugeot Citroën Automobiles


Laboratorios Temis Lostalo


Specsavers


Bumble Bee Foods


Toyota Del Peru


Inversiones Huancayo- AJEPER


Studio A


Pulsar Import


Proveedores Mineros


Mall Aventura


Telefonica del Perú


Astara Peru


Procables


Leitecorp


HR latam


Superfuds


Vepinsa Comercial


Sanchelima & Associates


Fission Lab .


Sowa Boutique Legal


Gabriel Patent and Trademark Office


Sugrañes Ip Attorneys – Consultants


Juncy Ip Law Firm


Maria De Los Angeles Schlegel


Beuchat Barros & Pfenniger


Laureate Peru


Bonavista


Serviam Servicios Compartidos


Specsavers


Greenspoon Marder LLP


Trademarkonnection Inc


Dorantes Advisors


Santamarina y Steta


Ha Legal & Consulting


Umberg Zipser Llp


BenQ Latin America Corp


Dcanje Peru


Rentaequipos Leasing Peru


Ppo Legal & Tax


Kayen Corp


Femrev


Grupo Rokys


Leao Intellectual Property


Hopgoodganim Lawyers


14-Diez S.A.C (HOSEG)


Azami Global


Morgan, Lewis & Bockius Llp


Corporacion Peruana De Productos Quimicos


Burr & Forman Llp


A.A. Thornton & Co


Bosch Soluções Integradas


Boehringer Ingelheim Corporate Center Gmbh


Smart & Biggar


Venamerica


Laboratorios Biomont


Fruitxchange


Fundación Para El Desarrollo Solidario


Nova-Industrial Tools


Hofmann Engineering Peru


The Cars


Quality & Safety Engineering Sociedad Anonima Cerrada


Miguel Angel Tello Guerrero


OQ Pharma


Sika Technology


Ferrer Internacional


Highlight-Mandate


  • Assisted BACKUS in obtaining recognition of the character of its trademark SAN MATERO.
  • Obtained a sanction of $108,000 for the infringer of BSA, related to copyright sanctions.
  • Assisted BSA in obtaining the reduction of software piracy.

Rodrigo, Elías & Medrano Abogados

Rodrigo, Elías & Medrano Abogados offers a broad IP practice, advising an array of major global corporations on matters relating to copyrights, trademarks, patents, and franchising and license agreements. The firm also frequently assists clients in IP-related litigation. María del Carmen Alvarado spearheads the group and, drawing on her experience as former head of INDECOPI’s trademark office, she handles trademark prosecution, contracts and domain name work. Héctor Álvarez, an expert in the IP market, concentrates on unfair competition and patent work, while Ximena Aramburu, who was promoted to the partnership in January 2024, focuses on consumer protection and advertising. Senior associate Ricardo De Vettor is another key practitioner in the team.

Praxisleiter:

María del Carmen Alvarado


Referenzen

‘The professionalism, attention and follow-up of matters by Héctor Alvarez Pedraza and Ricardo De Vettor is appreciated.’

‘The Intellectual Property area of ​​Rodrigo Elias & Medrano is definitely one of the strongest and most prominent in Peru. The quality of their professionals, always committed to excellence in service, earns them the trust of their clients. I’d highlight the formality and perfection in the work carried out, not only in substance but also in form. Its process control is very efficient.’

‘The knowledge of the subject, a global vision of the clients’ needs, as well as the quick response. María del Carmen Alvarado’s leadership is evident. We can highlight the work of Ricardo De Vettor.’

Kernmandanten

PepsiCo


Inditex (Zara).


Microsoft Corporation.


Panasonic Corporation.


Mars


Colombina


Abercrombie & Fitch Europe


Reckitt Benckiser.


The Goodyear Tire & Rubber Company.


Gilead Sciences


Discovery Communications


McAffee


Kawasaki Kabushiki Kaisha.


NV Bekaert.


International Fruit Genetics


Pharma Mar


American Airlines


Ferrari


LinkedIn Corporation


Plaid


Highlight-Mandate


  • Advising Stokely Van-Camp on obtaining the nullity of a 3D bottle resembling its renowned Gatorade bottle design.
  • Advised PepsiCo on obtaining a favourable ruling in challenging the registration of a trademark.
  • Advised Inditex on achieving a decisive victory, where the Distinctive Signs Commission ruled in favour of the client against the registration of a trademark in International Class 25.

Allende & García Abogados

Praised for its ‘clear, concise and practical advice’, the IP practice at Allende & García Abogados is well equipped to advise on numerous IP matters, such as consumer protection, nullity actions and infringement actions. Engaged by an impressive range of international companies, including the likes of Visa, FIFA and DreamWorks Animation, the team is jointly led by the ‘impressiveJorge Allende and Magali García, both of whom offer expertise in trademark rights.

Praxisleiter:

Jorge Allende; Magali Garcia


Referenzen

‘It is a very dynamic team. They always respond quickly and in a personalised manner. Their partners Jorge Allende and Magali García personally attend to each case and explain in detail each strategy.’

‘The team is exceptionally trained and offers high-level services with a quick and effective response.’

‘At Allende & García we have found the best IP professionals in Peru. They are serious, responsible, rigorous and have exceptional command and knowledge of their country’s legal system and IP practice. They always recommend the best solution for the client’s interests, based on the premise that “a bad agreement is always better than a good judgment.”‘

Kernmandanten

Grupo Cencosud


Red Bull


VISA International


Colgate Palmolive Corporation


SERCOTEL & America Movil


RE/MAX


FIFA


Corporación Aceros Arequipa


The Weir Group


Laboratorios Pisa (Vila Abogados)


Gia Design Lab


Rutan & Tucker


Questel


Nextleaf Solutions


Societé des Produits Nestlé


The State of Marilyn Monroe


ABG-SHAQ


CCA and B, LLC dba The LumiStella Company


SGS Société Générale de Surveillance


BMG Music


DreamWorks Animation


E! Entertainment Television


NBCUniversal Media


NBCUniversal Networks International Spanish Latin America


Telemundo Television Studios


DreamWorks Distribution Limited


Fandango Media


Don Michael


AJE Group


InterContinental Hotels Group – IHG Hotels & Resorts


Highlight-Mandate


  • Advised Grupo Cencosud on litigation relating to trademarks, advertisement and consumer protection law.
  • Advised Red Bull on enforcing its IP rights against any third-party company that attempts to register a bull design, or ‘bull’ as a word.
  • Advised Visa International on more than 10 opposition cases in Paraguay, against trademarks VF FONOVISA Stylised in Class 35 and CREDIBISA in Class 36.

BARLAW – Barrera & Asociados S. Civil de R.L.

At BARLAW – Barrera & Asociados S. Civil de R.L., the specialist IP department advises on the full spectrum of work, ranging from patents, trademarks, enforcement and licensing issues, and litigation. Also well versed in copyrights, 3D trademarks and industrial design matters, the firm regularly represents clients from the life sciences, tech, entertainment and banking sectors. The team is jointly led by Adriana Barrera, María Inés Herrera, Medalith Albarracín, Andrea Chunga, Carlos Pulcha, Maria Julia Goicochea and Sandra Arredondo. Barrera, an expert in the field, is skilled in developing anti-counterfeiting and protection strategies for IP rights, while Herrera focuses on enforcement and infringement matters, and Albarracín handles cross-border trademark applications. At the senior associate level, Chunga concentrates on IP litigation, while Arredondo covers anti-piracy issues. Attorneys Pulcha and Goicochea advise on plant variety rights and brand protection work, respectively.

Praxisleiter:

Adriana Barrera; Maria Ines Herrera; Medalith Albarracin; Andrea Chunga; Carlos Pulcha; Maria Julia Goicochea; Sandra Arredondo


Referenzen

‘The firm is made up of lawyers with excellent technical knowledge related to the legal protection of intellectual property, whether in advising on trademark registration or in actions against counterfeit products. They are one of the most recognised firms in Peru in matters of intellectual property. Adriana Barrera and María Inés Herrera work hard to maintain the quality of their services.’

‘The plus of the BarLaw Law Firm is the good level of technical knowledge in intellectual property matters and the good relationships they maintain with the different entities that participate in the chain of protection of intellectual property rights.’

‘Very creative in their approach to complicated matters.’

Kernmandanten

Abbott Laboratories


adidas Group


AKTIEBOLAGET SKF


Amazon Technologies


Biofarma – Les Laboratories Servier


Bird & Bird (International)


BULGARI


Burberry


Carey


CATERPILLAR


Cervieri Monsuárez & Asociados


Chanel SARL


Colgate-Palmolive Company


CORPORACIÓN PERUANA DE PRODUCTOS QUÍMICOS


Crocs


DuaneMorrisLLP


ENTERTAINMENT ONE UK


Epson America


ESPNInternational


Ferrero


Ferring


Fross Zelnick Lehrman & Zissu


GARRIGUES


GOYA FOODS INC. (Mayer Brown LLP)


Guccio Gucci


HEWLETT-PACKARD (JAUREGUI Y DEL VALLE, S.C.)


Honda Motor


IDEAS APLICADAS


NEW IMAGE GLOBAL


Kipling Apparel Corp.


LEGO JURIS AS (ZACCO)


LEGOJURIS


LVMH Fashion Group


Metro Goldwyn Mayer Studios


MIFARMA


Monster Energy


NAUTILUS ENERGY HOLDINGS


New Era Cap


Nike Innovate


Philip Morris International


Puma


PVH EUROPE


PVH Group – Tommy Hilfiger


RALPH LAUREN CORPORATION


TOUS


Sanrio Company


SANTARELLI


Schaeffler Group USA


SonyInteractive Entertainment


Spin Master


Sporsoilirs


UNDERAMOUR


Underwriters Laboratories


Vans


Viacom International


Herbalife International


ADIUM PHARMA


AMFORA PACKAGING/PIERIPLAST


ARAUJO, BACALAO & Asociados


BRENEMAN & GEORGES


CLD Legal


COLEGIO SANTA MARGARITA


Colegios Peruanos /Grupo Intercorp


Credicorp Capital


CRYE PRECISION


DILIGENTIA


EXCELLENCE PUMP INDUSTRY


Falconi Puig Abogados


FEDERATION OF THE SWISS WATCH INDUSTRY FH.


GATTI & ASOCIADOS


HARLEY-DAVIDSON MOTOR COMPANY


Honda Motor


KASZNAR LEONARDOS


KINGDOMCITY GLOBAL LIMITED


LIBBEY GLASS


Murgitroyd & Company Limited (CHAPMAN +CO)


Palacios & Asociados


PONS IP


Prada


PROFORHUM


SAIDMAN DESIGNLAW GROUP


Sandvik


SEVEN PHARMA


SUPREME


TECNOFARMA


TESSAROLO IP Services


Universidad de Ingeniería y Tecnología – UTEC


Vela & Vela


Wella Company


WILMERHALE


Highlight-Mandate


  • Represented Levi Strauss & Co in the recognition of the LEVI’S trademark.
  • Assisted Crocs in obtaining the annulment of a trademark registration that reproduced an imitation of the popular Classic Clog, granted in the name of a third party.
  • Advised on various actions on behalf of SEIKO EPSON KABUSHIKI KAISHA, which resulted in obtaining a trademark co-existence agreement in favour of the client.

ClarkeModet Peru

The IP team at boutique firm ClarkeModet Peru continues to advise on an impressive range of intellectual property matters, from filing and prosecution to the registration of patents, designs and trademarks. With offices across Latin America and Europe, the practice is well placed to advise domestic and international clients from various sectors, including entertainment, pharmaceutical and retail. The offering is led by Alvaro Arias, who concentrates on the design of IP strategies, industrial designs, and the prosecution of patent applications. José Marquis demonstrates strength in the defence of distinctive signs in Peru and abroad, in addition to proceedings related to domain names. Former practice head Jimena Ugarte transferred to the firm’s Chile office in June 2023.

Praxisleiter:

Alvaro Arias


Diez Canseco Abogados

Praised by clients for having an ‘innovative point of view’, the IP department at Diez Canseco Abogados advises domestic and international clients on a wide range of matters, including the management of trademark portfolios, trademark litigation and copyright infringement. Also offering expertise in the related TMT and regulatory fields, the practice is jointly led by seasoned IP practitioner Marta Fernandez-Pepper and Omar Alvarado, who has experience in cases in the public and private sector, particularly in relation to software rights. Industry veteran Luis Diez Canseco is a key practitioner. Associates Piero Cruzado-Merino and Janny Lopez-Acosta are noted for their work in contentious matters and patents, respectively.

Praxisleiter:

Marta Fernandez-Pepper; Omar Alvarado-Escobar


Referenzen

‘In a short time, they have managed to consolidate themselves in the Peruvian market as a very good reference in the field of intellectual property and competition.’

‘The depth of their knowledge and their high academic participation makes them stand out from other firms, because this makes their knowledge deep in the field of IP and Unfair Competition.’

‘The presentations are interesting and give the audience the opportunity to ask questions of general interest.’

Kernmandanten

Oregon Foods


Hapag Lloyd Perú


AFP Habitat


El Corte Inglés


Laureate Perú


Sky Airline


Grupo Macro


Instituto de Ciencias y Humanidades – ICH


Grupo Cintac


Supermercados Peruanos


Laboratorios Stein


Toyota del Perú


Unacem


Netflix


Alicorp


Limba Services (Heineken Perú)


Alcon


Corporación CRV (Proalfa group)


AgenciaPeru Producciones (a company of Wong economic group)


Corporación Mara


Laboratorios Siegfried


DirecTV


Kimberly-Clark


Real Plaza


Procter & Gamble Perú


Sika


International Technology Compliance Association (ITCA)


PCP Perú


Farmacias de Similares


Solgas


3Clics


Mar Fusión


Grupo Aje


Highlight-Mandate


  • Managing Mercedes-Benz Group’s extensive trademark portfolio in Peru.
  • Appointed by Sika to design and perform an anti-counterfeiting campaign.
  • Entrusted by ENCOLNVEST International to address critical observations raised on its international PCT patent application.

DS Casahierro Abogados

At DS Casahierro Abogados, the IP team’s portfolio of work includes trademark registrations, nullities and oppositions, in addition to various copyright infringement matters. Elsewhere, the group handles anti-counterfeiting initiatives, as well as customs surveillance and precautionary measures for the seizure of products. Regularly coordinating with the Peruvian Trademark and Copyright Offices, the practice is co-led by Javier Duany, who is well versed in the administration of domestic and cross-border trademark and patent portfolios, and Jessica Ortiz, who concentrates on anti-piracy matters.

Praxisleiter:

Javier Duany; Jessica Ortiz


Referenzen

‘The service is agile and efficient.’

‘The entire team we work with is great. They manage our requests quickly and correctly. Among them, we highlight Javier Dunay and Jessica Ortiz.’

‘It is a great team made up of highly trained professionals.’

Kernmandanten

Aditmaq Aditivos y Maquinarias Cia.


ADM Inca


AGP Peru


Anita Food


Apotex


Battilana Nutrición


Biosyntec


BKIP


Bustamante Fabara


CorralRosales Cia


CV of America


Emefin


Essilor Luxottica


Euphoria Perú


Faes Farma


Fitall Holding


Fitpass


Frutarom Perú


GP Pharm


Huinco Group


Ingenieria de Moda


Inversiones Kiyashi


Jauregui & Del Valle


Laboratorios Pisa


Meythaler & Zambrano


Montana


Nor Peruana de Telecomunicaciones


Novo Nordisk


Patuelli y Cia Limitada


QSI Peru


Quimica Sagal


Reprind


Servicios y Formulaciones Industriales


Stellar Mining Peru


Synfiny Advisors Peru


Topsa Perú


Universidad Católica Santo Toribio de Mogrovejo (USAT)


Yuasa and Hará


Young Life


Alitecno


Conductores Eléctricos


Dante Astete


Dormeson


Grupo Degol


Laboratorios Lansier


Mabe Peru


Mascotas Latinas


Mareauto Peru


Metalpren


Risk Consulting Colombia


Servicios Comerciales y Turísticos Dos de Mayo


Sonepar Perú


Vitaline


Property Services


Sinempaque


Servicio Nacional de Adiestramiento en Trabajo Industrial SENATI


Netaxion Peru


Hilton Garden Inn Lima


Asociación Educativa Casuarinas


Gonzalo Garcia Calderon


Galenicum


Kiki Latam


Grupo Revaza


MV Agusta Peru


KIWOKO PET


TIENDANIMAL COMERCIO ELECTRÓNICO DE ARTÍCULOS PARA MASCOTAS


Highlight-Mandate


  • Represented Mattel Inc. in a copyright infringement complaint relating to the importation of products that unlawfully reproduced ‘Barbie’.
  • Filed a copyright infringement complaint on behalf of Samsung Electronics, which involved seizing infringing products.
  • Filed four applications on behalf of Risk Consulting Colombia, two of which related to nullity applications against trademarks, and two of which concerned trademark registrations.

Durand Abogados

Advising an array of national and global clients, including household name brands, the IP team at Durand Abogados is active in trademark, copyright and patent matters. The group is also skilled in handling the acquisition and licensing of IP portfolios, and IP-related litigation. Juan Carlos Durand Grahammer leads the firm’s practice and is knowledgeable in the management of IP rights. Christian Durand Grahammer, who leads the German and European desks, is a key practitioner in the department, and focuses on defending IP rights against infringement.

Praxisleiter:

Juan Carlos Durand Grahammer


Referenzen

‘A personalised service.’

‘Quick, brief, straightforward, honest and clear.’

Kernmandanten

Sony Electronics


Lenovo


Hitachi


Oracle Corporation


ThyssenKrupp AG


Biontech


Lidl


Pharmalys Laboratories


Oakley


Luxottica Group


Opel Automobile


Andreas Stihl


Laboratoires Théa


Juniper Networks


Universal


Isdin


Ketter Home & Garden Products


Assa Abloy


Warner


Starwood


Next Group


Yuga Labs


Major League Soccer


Livent USA


Homapal


Bio-Rad Laboratories


Rieter Components Germany


Stepac


Batnesto


Highlight-Mandate


  • Successfully advised Pharmalys Laboratories on defending the Peruvian trademark application of ‘PrimaSure’, against an opposition filed by Abbott Laboratores.
  • Successfully advised Moonfare on a non-use cancellation action against the Peruvian trademark registration of ‘Moon’, by Inmobiliari.
  • Advising Biotronic on an opposition against a Chilean trademark application of ‘Biotronica’.

Estudio Olaechea

At Estudio Olaechea, the IP group guides clients through both litigation and non-contentious work, ranging from patent, copyright and trademark matters to domain name protection and infringement concerns. The firm also advises blue-chip and corporate clients on the management of distinctive sign portfolios, and strategy development for the protection of copyright interests. Mónica Germany oversees the practice and is skilled in local and cross-border consumer protection matters. Senior associate Cristina Fernandez’s experience spans utility model registration, cancellation, nullification and infringement.

Praxisleiter:

Mónica Germany


Referenzen

‘Personalised attention to detail makes Olaechea one of the firms of choice when we have matters in Peru.’

‘Monica Germany’s attention to detail and vast knowledge of the field and legal strategy in each of the cases entrusted to her management give us peace of mind, knowing that we are in good hands.’

‘They are an extremely concerned and attentive team at all times. I always felt real and continuous support from them and with considerable expertise. Likewise, it seemed to me to be a team that is above average in knowledge.’

Kernmandanten

Precisagro


Turo


Tempo Livre


Alliance Tire Company


Disagro de Guatemala Sociedad Anónima


Tumi Contratistas Mineros


The Offspring


Little Caesar Enterprises


Troikaa Pharmaceuticals


The Clorox Company


Highlight-Mandate


  • Advised Precisagro on the opposition against the AQUAPLUS and AQUAPLUS SUPREME trademark, filed by Nutritional Technologies under Class 31.
  • Advised Turo on the opposition against the TURO trademark, filed by Antenor Walter Chávez Villavivencio under Class 39.
  • Advised The Offspring on opposition proceedings against ‘THE KRANIET’ trademark and its associated skull design, under Class 25.

Osterling Abogados

Working across the pharmaceutical, fashion and video game industries, the IP practice at Osterling Abogados is under the guidance of Arturo Tello, who is well versed in handling work relating to domain names, copyright, and the management of key trademark and patent portfolios. Tello is ably assisted by Ximena Souza-Ferreira, whose scope of work covers IP registration for international clients, and Claudia Sánchez, who focuses on anti-counterfeiting and IP litigation mandates.

Praxisleiter:

Arturo Tello


Kernmandanten

H-D USA


Perry Ellis International Europe


Riot Games


Agripac


Tabacalera Hernandarias


Clinica Internacional


Rotary International


Genfar


Maxmix Comercial


AutumnPaper


Rafael Ignacio Osterling Letts


Carrier


Federated Hermes


Highlight-Mandate


  • Represented Pandora in an infringement action against an infringing party.
  • Successfully represented L’Oréal against an application for a trademark which would have diluted the client’s identity.
  • Represented Riot Games in the registration of the ‘League of Legends’ trademark, overcoming a decision by the Trademark Office to file a cancellation action against the trademark.

Benites, Vargas & Ugaz

Benites, Vargas & Ugaz advises public and private sector clients on trademark registration, in addition to copyright and patent matters. The department adopts an interdisciplinary approach by coordinating with the firm’s compliance, advertising and competition teams. Carlo Fabricio Sánchez Concha leads the group and is ably supported by associate Alexandra Espinoza, who assists clients from the retail and banking sectors.

Praxisleiter:

Carlo Fabricio Sánchez Concha


Kernmandanten

Cotton Tisse Limitada de Chile


Universidad Tecnológica del Perú


Stop Parking


Importaciones Sudamérica


ODP Jesuita del Perú


Aquaflask


Highlight-Mandate


  • Advised Universidad Tecnológica del Perú in trademark litigation related to the use of trademarks as keywords on Google Ads.
  • Advised Administración de Empresas on various issues concerning trademark legislation and the registration of trademarks before the National Intellectual Property Authority.
  • Acting as counsel for Minera Yanacocha in consultations regarding IP, such as registering trademarks and identifying contingencies regarding distinctive signs used on the market that are similar to trademarks owned by the client.

CMS Grau

In the intellectual property arena, CMS Grau is well versed in advising retail, aviation, technology, and food and beverage clients. The firm’s recent workload includes advising on infringement and cancellation actions, IP disputes and unfair competition issues. The experienced Maria Delia Oxley oversees the practice and advises clients on the protection and renewal of their IP rights, in addition to the registration and protection of domain names. Associate Pedro Llerena often assists foreign clients in trademark management and enforcement work.

Praxisleiter:

María Delia Oxley


Kernmandanten

Intel


Charles Taylor


Astara Peru Retail and South Pacific Motor Peru


Aero República


BeSweet Creations


LaKasa Perú


Cerveceria del Mar


CRP Radios


Inversiones en n Recreación Deporte y Salud


Fitness Market


Producciones Valhalla


Karün Europe Limited


Unilever Andina Perú


Hipermercados Tottus


Saga Falabella


Banco Falabella Perú


Braillard


Compañía Panameña de Aviación


Compañía Real Holandesa de Aviación KLM


Societe Air France Sucursal en el Perú


Avior Airlines


Antigua Taberna Queirolo


Santiago Quierolo


Enotours Peru


Queirolo de Barbieri


Franquicias Alimentarias


Soluciones Morada


Highlight-Mandate


  • Advising Unilever on the use of IP elements, the search for trademark backgrounds, and various advertising-related matters.
  • Advised Bioelements Group on the registration of the trademark ‘BioElements’ in Peru, under Class 16 and Clas 35.
  • Advised La Compañía Panameña de Aviación in the registration of the trademark ‘Hub De Las Americas’ in Peru, under Class 39.

DLA Piper Perú

Advising clients from the retail, life sciences and banking industries, the IP team at DLA Piper Perú handles the management of trademark portfolios, patent registration and copyright infringement matters. The practice is also noted for its capabilities in enforcement and industrial property protection. Of counsel Ana Teresa Barreto heads the group and is well versed in assisting global clients on the protection and defence of IP assets. Senior associate Úrsula Aguilar demonstrates skill in the evaluation and monitoring of administrative and judicial IP and unfair competition procedures.

Praxisleiter:

Ana Teresa Barreto


Referenzen

‘DLA Piper Peru, being part of the DLA Piper global network, benefits from all the technological advantages of a firm of that size, which in turn is reflected in a first-class service. Agile, supported responses with deep legal knowledge.’

‘Ana Teresa Barreto leads this practice and has years of experience that are reflected in her serenity and way of handling clients, in the strategies she always proposes according to the client’s needs, made to measure.’

‘Good coordination between partners, associates and junior lawyers. Unique and coherent information is provided.’

Kernmandanten

Indubasa


Ecopacking Clamshells


Pandora Jewelry


Fabrica de Cubiertos


D&C Cempaques


Tawa Partners


Cofoods


Get Justo


Establecimientos Inca


Fernández-Dávila Abogados

At boutique firm Fernández-Dávila Abogados, the IP practice concentrates on patents, trademarks, domain name protection and copyright prosecution, often for clients in the pharmaceutical sector. The offering is jointly led by Carlos Fernández-Dávila Winkler, who handles trademark prosecution; Ivette Luque Cárdenas, who advises on regulatory concerns; and senior associate Jennifer Cabrera, who concentrates on patent prosecution and advertising in the food and beverage industry. Associate Neunlyn Marín Díaz is another key contact.

Praxisleiter:

Carlos Fernández-Dávila Winkler; Ivette Luque Cárdenas; Jennifer Cabrera León


Referenzen

‘Fernández Dávila has grown in the last years and is nowadays capable of offering top of the line services, especially in relation to patent prosecution. I can say they are nowadays one of the most recognised corporate and IP firms in Perú and the Latin American region.’

‘Carlos Fernandez is the head of the firm and that certainly is the most relevant aspect making a difference when compared to other Peruvian practices. Carlos is very well known in the pharmaceutical industry and provides a great understanding of the Peruvian and Latin American practice.’

‘The Fernández Dávila team takes a weight off my shoulders knowing that they constantly follow up on my issues. They are always an email or WhatsApp away and have helped us handle reputationally complicated matters with great skill.’

Kernmandanten

Pfizer Inc


Pfizer Peru


Novartis Pharma


Novartis Ag


Boehringer Ingelheim


Merck & Co


Bayer


Viatris


Eli Lilly and Company


EISAI R&D Management Co


AstraZeneca Perú


Merck Sharp and Dohme


Bird & Bird


Diageo


Croplife Latin America


Corteva Agriscience


Laboratorio Ballerina


Productos Sancela del Perú


Productos Familia del Peru


Sanulac Nutrición Perú


IFF Perú


Dow


Moderna International


GSK Consumer Healthcare Perú


GlaxoSmithKline Perú


Hernández & Cía

Recognised for its ‘excellence and dedication’, the IP team at Hernández & Cía handles trademark prosecution and IP litigation, in addition to copyright cases, licensing and publicity rights. Enrique Cavero oversees the practice, and frequently advises clients from the mining, technology and retail industries on a variety of IP issues.

Praxisleiter:

Enrique Cavero Safra


Referenzen

‘I am truly amazed by the excellence and dedication of Hernandez & Cía. They display a remarkable mastery and an intuitive understanding of the nuances of IP law in the country. The office’s methodology is agile and effective, ensuring that our client’s IP rights are safeguarded in the best possible way. We always endorse this office for anyone who needs support in IP matters in Peru.’

‘The strong points are the friendly and honest treatment of the team in order to inform the action plan regarding the service they are providing. Ease of query escalation.’

‘It is a team prepared and efficient in its work, they also presented an effective work proposal to the needs of the registry that was required.’

Kernmandanten

Incapack


Rigo Trading


Procter & Gamble


Puma


Empresa Nacional de Telecomunicaciones Bolivia


Polinplast


Marcobre


Shanghai Moonton Technology Co


SBA Telecommunications


Sun IP


Consorcio Futbol Perú (CFP)


Tégula Soluções Para Telhados LTDA


DXN International Peru


Viettel Perú – Bitel


MG Conceptos


Metanoia


Flint Group Germany


Petrex


Peru LNG


Brand Canal Holding


Highlight-Mandate


  • Representing M.G. Conceptos in a $1.6m lawsuit involving the Coca-Cola Company for copyright infringement due to the unauthorised use of a proprietary photo booth design.
  • Advising Haribo on administrative proceedings regarding registrations, trademark modifications, oppositions and nullities.
  • Advising Peru LNG on its intangible assets, including patents and the protection of new technologies.